A recent study found that the Apple App Store and Google Play are failing to filter out fake and suspicious reviews from their platforms. The study found that as many as 25% of the top 100 apps on Google Play in certain popular categories have suspicious reviews, while in Apple’s App Store, the amount was … Read more
The AddMe Reviews team are excited to release a new and exciting update on our reviews platform. These new features have been added to ultimately improve the experience of user’s. The updates aim to give customers more control and ease over how to request and manage all your online reviews. On Thursday 23rd March 17:00 … Read more
Superior customer service is essential for any business to have that relies on its staff to make sales. Customer satisfaction and loyalty depend on having a strong level of customer service. Given the range of choices customers have today, businesses must uphold a high standard of service to ensure customer retention. Online reviews are a … Read more
Businesses often send review reminders to customers soon after they purchase a product or service. This is generally done to increase the number of reviews they receive online. However, sending review reminders too soon can be counterproductive as customers may feel pressured and rushed, leading to lower review rates. Studies have shown that immediate review … Read more
Competition in the business world today is strong, and all businesses should find ways to stand out from the competition due to increased consumer choice. A good reputation can give businesses an edge over their competitors, as it reassures customers with higher credibility and trust. But, what is an effective way for a company to … Read more
In 2023, small businesses conducting digital marketing will be required to adjust to fresh trends and innovative technologies. User Generated Content (UGC) User Generated Content (UGC) is gaining acknowledgment as a digital marketing strategy due to being economical and making brand trustworthiness. This involves getting and showing off your customer reviews, case studies, and testimonials. … Read more
Online customer reviews from clients have become a necessary instrument for real estate agents to address the issues of marketing their business. One of the greatest struggles for real estate agents is lead generation. Customer reviews can provide important social proof for prospective clients and build confidence with potential customers. Favourable customer reviews serve as … Read more
Online reviews are of key importance for the success of any business. They give valuable input on the standard of products or services provided and can have a noteworthy impact on a company’s reputation. Positive reviews have the ability to attract new customers, while negative reviews can potentially drive them away. Review management is a … Read more
Customer reviews are essential for any business to succeed in the modern digital world. Online customer reviews have the ability to increase trust and credibility in the eyes of potential customers as they provide an unbiased and honest opinion about a business’ product or service. They can also lead to increased conversion rates because positive … Read more
Google is an extremely effective marketing platform and search engine which is often the first destination for anyone looking for information. Google Reviews forms part of the Google Business Profile platform (formerly known as Google My Business (GMB)) which displays local business information on Google search results and Google Maps. Every business owner and consumer … Read more
